Eif Rivera is the walking definition of the rookie and the vet. Despite only getting into the video directing field in 2011, the self-taught Bronx native has worked hard to gain the respect of his hip-hop peers. It took years of perseverance—and an undying love for the craft—to reach the status of being able to […]

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Only in the video production world since 2011, Eif Rivera, video director, editor, and 3D graphic artist, has earned the respect of many rap heavy-weights. (He’s “the new Hype Williams,” according to Busta Rhymes.) But boy wonder isn’t a boy at all. Rivera has crafted everything from album artwork to promo t-shirts over the years. […]

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Starz announced today that its upcoming original series “Power” will debut on Saturday, June 7th at 9pm ET/PT with the release of Executive Producer Curtis ‘50 Cent’ Jackson’s new music video for “Big Rich Town.” The single, which was created specifically for the show and will serve as the main title theme, is performed by […]

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Ut enim ad minima veniam quis nostrum exercitationem ullam corporis suscipit laboriosam exercitationem.

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Directed/shot/edited by eif rivera 2nd camera- j.cruz

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Directed edited shot colored by Eif Rivera

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